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Best Life Brands Names J.J. Sorrenti CEO

BLOOMFIELD HILLS, Mich., April 7, 2020 /PRNewswire/ -- Best Life Brands, LLC ("Best Life Brands"), a family of companies focused on the well-being of clients along the continuum of senior care, has named J.J. Sorrenti CEO.

Best Life Brands Names J.J. Sorrenti CEO - News: Read the Latest from Best Life Brands - Sorrenti_Photo_Ret

Sorrenti will oversee the strategic growth plan of Best Life Brands, which includes ComForCare and At Your Side, premier franchised providers of home care; CarePatrol, the nation's largest franchised senior placement organization; and Blue Moon Estate Sales, the leading estate sale franchise in the U.S. Together, they include nearly 400 franchise locations across the U.S. and Canada.

A franchising and retailing expert, Sorrenti has led multiple companies to award-winning results over the past 25 years. Most recently, he was president of Safeguard Business Systems, a division of Deluxe Corporation. His other roles included serving as CEO and board member of Hollywood Tans, CEO of Huntington Learning Centers, and Senior Vice President and General Manager at General Nutrition Centers. Read more.

ComForCare to Operate Under Best Life Brands

ComForCare Home Care franchise owners are now part of Best Life Brands, an organization that reflects the company’s continued evolution in the in-home health care space. Best Life is composed of ComForCare and At Your Side, which...

ComForCare Announces Caregiver of the Year

When it comes to evaluating an in-home care franchise’s services, clients always want to know about the caregivers who will be coming into their homes. For ComForCare’s clients in Wilson, N.C., that often means they’ll be lucky...

ComForCare Names Franchise of the Year

When ComForCare is selecting its Franchise of the Year honorees, a lot goes into the decision. First and foremost, the winners must represent all that ComForCare stands for as a superior in-home care franchise. They also must  have consistent...

ComForCare CEO Named to HCAOA Board

ComForCare CEO Steve Greenbaum has been named to the Home Health Care Association of America’s (HCAOA) Board of Directors. That’s great news for ComForCare in-home care franchise owners, who will benefit from the elevation such...

Pittsburgh ComForCare Franchise Owner Wins Major Award

Providing compassionate, high-quality services is the backbone of what every ComForCare in-home senior care franchise does. That dedication gets noticed, as it recently did for Pittsburgh ComForCare franchise owner Anna Zaydenberg. She was named a...

Fairfield ComForCare Receives Top Certification Honors

There are many choices among in-home senior care franchises, and families often become overwhelmed. That’s why many turn to the Home Care Standards Bureau, or HCSB, to help them evaluate their options. When they do, they often connect with...
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